The Self-Tuning Bidder: Building a Predictive Pricing Engine to protect ROI
In the high-stakes world of real-time bidding (RTB), faster response is just the price of…
Milliseconds Matter: How We Optimized Our Bidder for 2ms Latency
In the world of Programmatic Advertising and Real-Time Bidding (RTB), speed isn't just a metric-it’s…
GeoSpot Media Achieves 99.99% Uptime After Rebuilding Programmatic Advertising Infrastructure
GeoSpot Media, a global independent trading desk, today announced a major milestone in its growth…
GSM360 vs DSPs vs Traditional Programmatic Trading Desks
Here is a concise, decision-oriented comparison of GSM360.ai versus major DSPs and traditional programmatic trading…
DMEXCO 2025 Wrap-Up: GeoSpot Media’s Global Momentum in Programmatic Advertising
DMEXCO 2025, held in Cologne, Germany, once again proved why it remains the most anticipated…
The Complete Guide to Programmatic Advertising in APAC Markets
Introduction Programmatic advertising in APAC has entered a new era. No longer just an efficiency…
Problematic Programmatic: When Automation Undermines Advertising
Programmatic advertising-the automated buying and selling of digital ad space using real-time bidding -promises efficiency,…
How to Choose the Right Business Ad Platform for Your Industry
“In today’s digital world, choosing the right business ad platform is critical to reaching your…
Top Programmatic Media Buying Strategies for 2025
Programmatic advertising is no longer just about automation - it’s about intelligence. In 2025, the…